Climate change adaptation strategies for international energy companies
Contents
Introduction
1. Climate change risks for energy sector companies and climate
change governmental and institutional policies impact on energy companies
operations
1.1 Climate change risks for energy sector companies
1.2 Climate change governmental and institutional policies impact
on energy companies activities: incentives to switch to renewable energies
2. Energy companies reactions to climate change issues: PR
strategies and business decisions
2.1 "Total" case study
2.2 "Engie" (ex-"GDF Suez”) case study
2.3 "Areva" case study
3. Climate change adaptation strategies for international energy
companies
3.1 Impediments to transformation for energy sector companies
3.2 Climate change adaptation strategies for international energy
companies
Conclusion
References
Appendix
Introduction
Climate change problem is one of the most topical
issues nowadays. Environmental organizations and the countries’ presidents,
CEOs of the companies and even actors receiving the Oscar awards - all of them
are referring to the climate change problem in their speeches. In 2016 world
economy forum in Davos climate change was for the first time addressed as the
major threat to the world economy. It was considered to have greater potential
damage than weapons of mass destruction, water crises and large-scale
involuntary migration.climate change issues are discussed on a global level by
the countries’ leaders. Recently the Climate Conference in Paris (COP21) has
been held. The conclusions of the Conference will definitely affect lives of
people all over the world, since 196 parties are going to sign the Paris
Agreement.it is impossible to imagine the modern economy without the global
energy market. The fuel and energy complex plays a prominent role in the
economy of every country ensuring its development and providing fuel and
electricity for all industries. Hence, the problem of energy supply becomes a
key issue for each independent country as well as for the whole world. However,
it is energy sector which is usually considered to be the major contributor to
climate change because of amount of carbon dioxide (CO2) emissions the industry
causes. It means that energy companies should adjust their businesses to
climate change policy by implementing adaptation strategies and even refocusing
their activity.this research three French companies were chosen: "Total”,
"Engie" and "Areva”. France can be addressed as one of the most
developed countries as regards to energy sector and energy policies: the first public
places of Paris were provided with electricity in 1877 and in the beginning of
the XX-th century the construction of the first hydropower stations was held.
Being the Europe’s largest producer and the net exporter of electricity, France
has an experience in energy sector, which is impossible to overestimate.
Besides, the main energy policies focuses of the country were rather
controversial for a long period of time: nuclear sector development from the
one side was accompanied by energy saving technologies and renewable energies
(solar, wind, geothermal, etc.) promotion. As all three companies are closely
connected to the government of the country (either through the state’s existing
or former stakes or through collaboration and joint projects) it is quite
important to analyze these companies activities and policies related to the
environment and climate change.goal of the research is to examine how energy
companies adapt to climate change addressing it as a risk and which strategies
they choose to minimize this risk.order to achieve this goal the following
objectives were set:
· to systematize
the basic risks the energy sector companies can face as well as their possible
reactions;
· to review the
major institutional and global agreements on climate change and to analyze
their impact on energy companies’ activities;
· to analyze the
peculiarities of three French international energy companies policies, projects
and commitments in climate change adaptation;
· to reveal the
major impediments for a deep transformation of energy sector companies;
· to suggest an
adaptation strategy for energy sector companies.
The object of this work can be marked as climate
change risks for international energy companies. The subject, in turn, reflects
the main strategies implemented by major French energy companies to minimize
climate change risks. Finally, the hypothesis of this research can be
interfered in the following assumption: international energy companies have the
constraints to refocus their businesses, to transform for climate change
adaptation so their current activities and policies are inconsistent and
insufficient to mitigate climate change consequences.confirm or to refute this
hypothesis the following methods were used:
· In the
theoretical part of the research a deep analysis of the existing relevant
literature was conducted. In particular, various publications by economists,
scientists and journalists were consulted. Furthermore, the second subchapter
of the theoretical part included the review of the institutional policies and
global agreements, such as the United Nations Framework Convention on Climate
Change, the Kyoto Protocol and the Paris Climate Change Agreement.
· In the
analytical part of the research qualitative and quantitative analyses were
implemented for each case study. The former included the research of the
companies’ websites and official publications (reports, policies, press
releases) as well as provided criticism from ecologists and environmental
organizations. The latter comprised carbon dioxide emissions dynamics and
current investment in renewable energies by each company.
· For the whole
research relevant news, media and professional articles were reviewed and taken
into account.
1.
Climate change risks for energy sector companies and climate change
governmental and institutional policies impact on energy companies operations
1.1
Climate change risks for energy sector companies
According to "The
United Nations Framework Convention on Climate Change" (UNFCCC) climate
change is a change of climate which "is attributed directly or indirectly
to human activity that alters the composition of the global atmosphere and
which is in addition to natural climate variability observed over comparable
time periods" . Researchers and scientists still argue on whether the
human activity is the only cause of climate change but the majority agrees that
anthropogenic activity impacts climate change in a varying degree. This
majority in 2010 accounted for more than 97% of all the researchers engaged in
climate change issue. The Intergovernmental Panel on Climate Change (IPCC) also
concluded, that human activities, particularly emissions of carbon dioxide, are
very likely to be the dominant cause of climate change. This degree of
probability in scientific world is equal to 95-100% and it means that
scientists are nowadays as confident in anthropogenic causes of climate change
as in the connection between smoking and lungs cancer.sector is usually
considered as the major contributor to climate change because of amount of
carbon dioxide emissions the industry causes. According to the National Oceanic
and Atmospheric Administration (NOAA) there is a direct correlation between the
anomalies of annual average temperatures of the planet and the CO2
concentration in the atmosphere (see p.55, Appendix, Graph 1). The energy
sector influence might become evident if we observe the share of the world’s
CO2 emissions from burning of fossil fuel: in 2013 it reached almost 90%. (see
p.55, Appendix, Graph 2).the same time, these are energy companies who face
major challenges from climate change. They are suffering climate change risks,
recognizing the importance of the biophysical environment and implementing
strategies into their regular management practices in order to combat
environmental issues. This phenomenon is known as corporate environmentalism -
the process by which firms integrate environmental concerns into their
decision-making process.are various perceptions of climate change interrelation
to businesses. The British economist Nicholas Stern stated that climate change
is "the largest market failure" and that "the benefits of
strong, early action on climate change outweigh the costs”. In other words, he
argued that climate change is a problem, which need to be fixed with policies
and corporate actions. In his review, Stern proved, that although greenhouse
gas (GHG) emissions are driven by economic growth, combating climate change is
feasible and consistent with continued growth. It requires transition to
low-carbon economy, which undoubtedly regards competitiveness challenges for
corporations, but at the same time brings new opportunities for them.suggested
the following actions, that corporations should take to minimize their impact
and combat climate change:
· emissions
trading as a way of promoting cost-effective reduction;
· development of
"green" technologies through R&D;
· actions to
reduce deforestation;
· implementation
of adaptation strategies.
It seems that nowadays
the majority of big corporations are concerned with climate change issues.
According to the Carbon Disclosure Project (CDP) organization, in 2015 552
companies have responded to Carbon Action program and 77% of them have
carbon-emissions reduction targets. Corporations implement sustainability
programs and policies, create specific departments, market their products as
"green" and organize tree-planting events as a part of their
team-building and CSR (corporate social responsibility) activities.seek to make
climate change manageable to improve the image of the company, they use the
trend to increase the profits. Unfortunately, they also obstruct desperately
needed and more radical alternatives, which mainly happens because of the
reasons lying under such responses.
Corporate responses to climate change are often
shaped by the need to react to a broad range of risks and opportunities.
However, such responses sometimes produce further unforeseen consequences for
companies. "British Petroleum" ("BP”) rebranding into "BP -
Beyond Petroleum" in 2000 is probably one of the most famous examples of
corporate engagements in climate change issue. The rebranding was meant to
portray "BP” as an energy, not just an oil company. The new logo of the
company was made to show the company’s "commitment to the environment and
solar power" and promote the new "BP” as "the supermajor of
choice for the environmentally-aware motorist”. However, in reality, "BP”
did not disguise its plans to ever-increase its oil and gas exploration and to
grow its core business. Furthermore, Beder criticized "BP” for using
rebranding and emphasizing solar investments to withstand the critics against
its Arctic exploration. She underlined, that though the company had invested in
solar power, it spent even more money on "green" reputation. "An
oil company might invest in solar energy and admit that global warming should
be prevented, but it will do all it can to ensure it can go on drilling for
fossil fuels and expanding its markets for them” - she stated. In 2007,
"BP” disbanded its renewable energy divisions and refocused on oil
exploration and production. In 2010, after an oil spill in the Gulf of Mexico
the company was publicly accused in "greenwashing” and hypocrisy. Thus,
using climate change and environmental issues to cover its reputational
complications only brought new problems to the company.majority of
corporations, however, take into account environmental issues because they
consider climate change itself as a risk that should be assessed, managed and
minimized.to Engel, Enkvist, and Henderson, climate change risks for companies
can be divided into two major categories: value-chain risks and external
stakeholder risks. The former include physical, prices and product risks which
are mostly connected with extreme weather conditions and consequent damages to
infrastructure, price volatility or losing market share of the product. In
their research, Engel, Enkvist, and Henderson underline, that to minimize these
risks the companies can either "design a sustainability approach” or
change business strategy aligning its goals to climate change mitigation and
adaptation. External stakeholder risks, in their turn, are divided into
ratings, reputation and regulation risks. Ratings risks mean the probability of
higher cost of capital due to carbon pricing. Regulation risks are connected
with governmental and institutional climate policies affecting companies’
business activity. These policies will be reviewed in detail in the second part
of this chapter. Finally, reputation risks are based on public opinion on the
company’s activity. For instance, if the society considers the company’s
actions to be harmful for the environment the company may lose its profits.,
Enkvist, and Henderson revealed the level of climate change risk that the
companies from various sectors are exposed to. According to their evaluations, energy
sector (oil and gas) companies are mostly exposed to regulation and reputation
risks. These companies have moderate exposure in price and product risks and
moderate-high exposure in physical and ratings risks. Furthermore, this
evaluation proves that energy sector companies take more climate change risks
than companies in any other industry. Thus, they are not only the world’s major
producers of carbon dioxide emissions which forces climate change but the
largest climate change risk-takers as well.and Nyberg considered the other
differentiation and divided climate change risks in four categories: physical
risks, regulatory risks, market risks and reputational risks. Let us revise all
these types of risks in particular as well as suggest the possible corporate
reactions to them.risk is a risk of extreme weather events provoked by climate
change leading to threats to operations and infrastructure. For energy sector
companies this risk might result in breaks in oil and gas pipelines, accidents
at nuclear plants, etc. To manage this risk companies can use climate
modelling, plan various scenarios for physical events, safeguard and relocate
physical infrastructure, develop emergency strategies for extreme weather
events or sell off physically vulnerable activities. Physical risk is probably
the most addressed in all corporate climate change mitigation policies. It
directly affects business operations leading to huge costs for companies. In
2015 the International Energy Agency even published "Making the energy sector
more resilient to climate change” brochure in which the Agency provided various
techniques for energy sector companies to prevent technical disruptions and
infrastructure damages caused by extreme weather conditions and climate change
consequences.risk is a risk of legislative regulation of carbon emissions via
"carbon taxes”, pricing of greenhouse gas emissions in a carbon market or
mandatory restrictions. Some examples of minimizing those risks can be:
lobbying against carbon pollution regulation, building coalitions with
opponents of action on climate change, investing in low-carbon technologies and
renewable energy to reduce carbon emissions intensity, incorporating carbon
pricing in investment decisions, adopting a ‘leadership’ position advocating
market forms of carbon regulation, voluntary reporting of carbon emissions to
avoid mandatory requirements.risk may happen when, for instance, competitors
gain advantage via new "green" technologies and products. The
majority of large international energy companies also embrace this type of risk
because their customers might need low-carbon technologies or decrease in CO2
emissions. To mitigate this type of risk companies invest in R&D to
identify and create "green" products and services, scan the market for
competitive threats in order to mimic new technologies and products, takeover
and acquire "green" companies.risk occurs when consumers view
companies’ activities as environmentally harmful which may result in declining
sales and reputation. The companies usually try to improve their image and
reputation through "green" marketing and branding of products and
services, developing alliances with environmental NGOs or focusing on job
creation and various CSR programs emphasizing that a company is a responsible
corporate citizen. However, for energy sector companies, who are historically
considered as the major polluters it becomes rather hard and costly to cover
reputational risks.translation of the issue into various types of risks has
given energy companies to gain powerful advantages in engaging with climate
change. It allowed to break the complex concept of climate change into smaller
components with understandable probability which can be tackled in a short-term
perspective with specific actions. In the second chapter we will see, how the
companies can implement these risk-management strategies in their business
activity responding on a particular type of climate change risk with a specific
reaction However, Wright and Nyberg criticized such an approach as being not
sustainable because the long-term risk of climate change activities for
business is far greater than a simple "reaction” plan. They state, that
climate uncertainties cannot be seen as manageable and regarded as opportunity
for profit. According to them, such an approach closes off the possibility of
the dramatic emissions reductions needed to avoid climate change because energy
corporations keep "business as usual" scenario simply adding
environmental features in their marketing strategies and climate change issues
in their risk-management policies.
1.2
Climate change governmental and institutional policies impact on energy
companies activities: incentives to switch to renewable energies
the following part of the research the influence
of institutional global policies on climate change on energy sector will be
reviewed and analyzed.
The first attempt to regulate the climate
change issue on international level was taken by the United Nations Framework
Convention on Climate Change (UNFCCC). It was an international environmental
treaty negotiated in 1992 and entered into force in 1994. Its objective was to
"stabilize greenhouse gas
<https://en.wikipedia.org/wiki/Greenhouse_gas> concentrations in the
atmosphere at a level that would prevent dangerous anthropogenic interference
<https://en.wikipedia.org/wiki/Human_impact_on_the_environment> with the
climate system <https://en.wikipedia.org/wiki/Climate_system>”. However,
no limits on greenhouse gas emissions for individual countries were set in this
agreement and no mechanisms to achieve this goal were previewed. The treaty was
followed and extended in 1997 by the Kyoto protocol signed by 192 countries by
2009. The protocol established legally binding obligations for developed
countries to reduce their greenhouse gas emissions in the period 2008-2012.
Introducing no goals for developing countries the Protocol, at the same time,
allowed nearly 40 developed countries to meet these targets by paying
developing countries to cut emissions on their behalf, through an international
market in carbon offsets. Many analysts consider that the Protocol’s biggest,
most direct business impact was to spawn an international trade in emissions
permits <#"905430.files/image001.gif">
Source: NOAA
Graph 2. CO2 emissions from burning fossil fuels
and total CO2 concentration
Source: BP, NOAA
Graph 3. Cumulative emissions from 1854 to 2010
traced to historic fossil fuel production by the largest investor-owned and
state-owned oil, gas and coal producers.
Source: Heede, 2014
Graph 4. Historic emissions performance of
current largest utilities emitter reporting publicly to CDP since 2009.
: CDP, 2014
Graph 5. Greenhouse gas emissions by power
generation source across the entire operating cycle.
Source: IPCC, 2014
Graph 6. Solar photovoltaic system global
capacity.
: REN 21, 2015
Graph 7. Price per watt history for conventional
solar cells since 1977.
Source: Bloomberg New Energy Finance, 2015
Graph 8. Levelised cost of electricity in Europe
(2014-2040)
Source: Bloomberg New Energy Finance, 2015